Korea might be known as the Land of the Morning Calm, but dive into its capital Seoul, the powerhouse of Asia’s third-largest economy, and serenity may be the last thing you’ll perceive. Over the last decade Seoul has worked hard to soften its industrial hard edges into an appealing urban ideal of parks, culture and design. Glass, concrete and steel are crafted into natural forms at the spectacular Dongdaemun Design Plaza & Park and City Hall. The popularity of the beautifully landscaped parks alongside the central Cheonggye stream and the Han River has spurred on the creation of more green spaces and cycle routes. Join Seoulites enjoying time out shopping in stylish boutiques and drinking at cool cafes and convivial bars.
The quantity of beautiful national parks, remote beaches, islands in the south, and rugged mountain peaks make Korea a stunningly diverse country and one that is great for outdoor adventures. Tradition juts up against technology as skyscrapers and temples coexist. No matter how much you know (or don't know) about Korea’s customs or etiquette, if you arrive here with a friendly smile and a sincere and respectful attitude, you will be welcomed with open arms. Koreans are fiercely proud of their country and have good reason to be.
Until relatively recently, Korea was an insular place, existing under dynastic rule for centuries, with hundreds, some say thousands, of invasions over the centuries. However, the 35-year Japanese occupation from 1910, the split of the peninsula after WWII and the subsequent Korean War shattered all that. Difficult times have however made the Koreans a resilient lot, succeeding economically whilst still holding onto their unique traditions and fascinating culture.
Korea has four seasons, with a wet monsoon/summer in the middle of the year, and a cold winter from November to March. The island of Jeju off the southern coast is the warmest and wettest place in the country. The ideal time to visit Korea is during the autumn months (September-November). During this time, the country experiences warm, sunny weather, skies that are cobalt blue. Winters are cold and dry and are a good time to visit if you are interested in winter sports as there are numerous ski resorts. Spring (April-May) is also beautiful with all the cherry blossoms in bloom. The summer months are muggy and hot, and rather crowded.